Start with an idea

Bring us the idea. We will show you what it takes to make it real.

A product, a platform or a new way of operating. We work out what it needs, design it, build it and run it.

Tell us the ideaSee what we have built

Three stages. You can stop after any of them.

Each stage is useful on its own and priced before it starts.

  1. 01Shape

    We work out what the idea needs to succeed: the proposition, the customer journey and the operating model.

    A proposition you can test, and a plan you can take to investors or a board.

    FixedAgreed before it starts

  2. 02Design

    We design the product and the technology around how it will be used, including where AI should do the work.

    A design, an architecture and a build plan, priced stage by stage.

    FixedAgreed before it starts

  3. 03Build and run

    Our team builds it, launches it and keeps it running.

    A live product, measured, with someone accountable for it.

    Fixed per releasePriced and dated in the build plan

Running what we build is an option, for a monthly fee. It is never a condition.

What “ready to build” means.

  1. 01. BeforeAn idea

    described differently by everyone involved

    • No agreed customer
    • No agreed first version
    • No price or date
  2. 02. After Shape and Design4

    things, designed as one

    • The proposition
    • The customer journey
    • The operating model
    • The technology, with AI where it should do the work
  3. 03. Then1

    build plan

    • Priced stage by stage
    • Dated
    • Yours, whoever builds it
“They brought structure to a complex idea and turned it into something clear, intelligent and buildable.”
Jack Nero, Founder, Propslio

AI designed in, not added later.

Before anyone writes code we decide what AI reads, drafts and anticipates, and where a person checks it.

We build and run our own.

The team that builds yours is the team that runs ours, every day.

  • GrantaryLive
  • SwiftmoreLive
  • ProvleyLive
  • OwnzoIn development

An idea, and the people who understand the problem.

You do not need a specification. It is for you if these are true.

0 of 3Mark the ones that are true.

Smaller than this? If it is one process that takes too much work, start here.

The questions people ask before they begin.

Answered the way we answer them on the phone.

Tell us the idea
How is it priced?

A fixed price for each stage, agreed before it starts. Never for a whole build before the design exists.

Who owns what you build?

You do. You own what you pay for. We keep the reusable components we bring to the work.

Do we need a full specification?

No. An idea and the people who understand the problem are enough.

Can you work with our existing team or systems?

Yes. In Shape and Design we work alongside your people. On a build we lead the architecture, so one team is accountable.

Who does the work?

A director leads it, with our team of engineers, designers and specialists.

Do you run it afterwards?

If you want us to, for a monthly fee. It is an option, never a condition.

What do you want to build?

Tell us the idea. You do not need a specification. We reply within a working day.

Is it one process that takes too much work? Start with a process.